Samsung Electronics St. Petersburg

The partnership between Samsung and the State Hermitage began in 1997 when a grant was made to equip the Main Vestibule of the Winter Palace. This was followed by delivery of the Company's latest state-of-the-art multimedia equipment for an information complex in the Main Vestibule, the creation of a lecture hall in the General Staff building and implementation of a program of technical support for the museum's public lecture and educational activities.

One element of the cooperation was the creation of an information complex in the Main Entrance to the State Hermitage that was opened in 2003, in time for the 300th anniversary celebrations of the city of St Petersburg. At the heart of this complex are four plasma panels from Samsung Electronics displaying general information for museum visitors in Russian and English.

The city's anniversary was marked by the creation of a special information complex which could quickly be updated with text and visual information, as well as the creation of a special workplace for the staff member responsible for preparing, entering and updating information provided to museum visitors. This project was carried out with assistance from Samsung Electronics.

Samsung Electronics participates actively in the social, cultural and sporting life of Russia.The Company is a Partner of the State Academic Bolshoi Theatre, the State Hermitage and the Union of Journalists of Russia. Samsung Electronics is a Worldwide Olympics Partner, a General Partner of the Olympics Committee of Russia and for many years has sponsored the Dynamo Hockey Team. Every year the Company organizes a Running Festival in Moscow, St Petersburg and other major Russian cities.